Urban Wins Fabulous Gold Spike
We're thrilled to announce that we won Gold at the Spikes Asia Festival of Creativity for our work on Airbnb's #HostWithPride campaign.
We overcame a strong international field to take out the only Gold Spike awarded in the category.
The campaign celebrated what it means to be a host in a quintessentially Australian way. Our tongue-in-cheek content series tackled some of the more difficult concerns that prospective hosts have.
As part of the campaign we also delivered media strategy, community management and the fabulous 150 strong Mardi Gras parade entry.
To read more about the campaign click here.